TRANSLATION CHALLENGE

Creative Lead

The design of this event, expanded on the existing school theme, launching the second phase of the successful translation initiative. The scenographic elements chosen were to enhance the experience and encourage the audience and guests to participate. The experience began with a trigger from His Highness, who inaugurated the event and online platform from an immersive environment, projected onto the main screen.

I led the art direction, scenography and onsite creative team, developing a promenade performance through a classroom style set-up, immersive cube with an activation moment and final stage and screen reveal. The scenic was bold and playful, to communicate the theme and interact with the young audience. The pre-function focused on physical interaction, give-aways and live interactions.